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In the dynamic world of digital marketing, staying ahead of the curve is crucial for success. As the landscape evolves, so do the tools and technologies we rely on to measure and optimize our marketing efforts. One such tool is Google Analytics, a powerful platform that provides valuable insights into website performance and user behaviour. In this blog post, we'll explore the transition from Universal Analytics (UA) to Google Analytics 4 (GA4) and how it can revolutionize your digital marketing strategies in Kelowna. Fetch & Ripple Marketing is here to guide you through this technical transition and ensure you make the most of GA4.
In today's digital landscape, where fierce competition and attention spans are shrinking, businesses must leverage every available tool to establish their online presence. One such tool that has proven to be highly effective is blogging. This blog post will explore the importance of incorporating a blog into your website and how it can significantly benefit your business. As we delve deeper into this topic, we will highlight the advantages blogging brings to the forefront, particularly for companies seeking to excel in the Kelowna market.
As a Kelowna marketing firm, staying up to date with the latest social media trends is essential. With the recent launch of “Meta Verified” by Meta, the parent company of Facebook and Instagram, businesses in Kelowna should take note. In this blog post, we’ll discuss what “Meta Verified” entails, how it works, and what it...
Social media has become integral to modern communication and drastically changed how businesses interact with customers. With the rise of social media, consumers now have more ways than ever to connect with companies and get their questions answered. One of the most popular ways for consumers to communicate with businesses is through direct messages (DM’s)...
What SEO Means for your Kelowna Business Marketing has made a massive shift in the last couple of decades with the internet becoming more mainstream. Google and other search engines took over, and marketers had to learn how to comply with their rules and how to get some love for our clients’ websites. I cannot...
2022’s Complete List of Google Profile (formerly known as Google My Business) Categories One of the first things you do when setting up your Google My Business listing is to go through your new profile and fill in all the empty spaces. One of which is the category section. What the heck goes here? Well,...
What You Can Do Today to Improve SEO in Kelowna As a business owner, you want customers to find you. Are we right? There are several ways to do this. In addition to improving your company website’s SEO in Kelowna, digital advertising options are available using Google Ads or social media ads. Some businesses prefer...